A/B Test: Decide between displaying Facebook’s ‘People You May Know’ or an Advertisement?

You are the Product Manager of Facebook News Feed and have to instruct your team on how to decide whether to display the ‘People You May Know feature’ feature or an advertisement. How do you choose?

How to Answer Product A/B Testing Questions? - My PM Interview

This product management interview question tests your ability to frame a trade-off problem in a clear way and how to evaluate it. Product managers have to make trade-off decisions frequently and guid…